MSC is an integrated database marketing services firm focused on creating profitable and sustainable growth for its clients' businesses by providing customer insight, increased customer loyalty, and a more productive return on marketing dollars through a combination of strong IT disciplines with comprehensive marketing capabilities and knowledge.
Over the past 30 years, MSC has designed, implemented and maintained some of the most comprehensive marketing databases in the industry, combining data from a variety of disparate sources.
MSC understands each client is different based on industry, target audience, product line, and marketing methods. MSC's approach is "What can we do for you?" not "Here is what we have pre-designed, do you fit?" MSC specializes in custom solutions so we can deliver client specific systems that meet each one's individual needs in less time and more economically than "off-the-shelf" applications.
MSC's goal is to deliver information that can be used to make important business decisions. MSC strategically uses data mining and modeling to deliver customer insights, enable customer-centric programs, and efficiently support multi-channel marketing tactics.
Email marketing is a regular part of MSC's direct marketing suite of services which can be integrated back into the database for added insight into customer behaviors.
MSC has the state of the art equipment and technical expertise to perform email broadcasts through its proprietary system.
May 1, 1947 - February 4, 2015
Those who knew Larry would describe him as a man of great character, intellect, and vitality. He was an individual in constant motion, with an energetic mind and always caring. His compassion, generosity, and passion were shared with his family and extended to all of us at MSC. He was a mentor to numerous people and his influence will live on in those that knew him.
He faced his 10-month battle with brain cancer heroically and with the forethought to make things easier for those he would leave behind. Larry passed peacefully at home with his wife and children by his side.
We at MSC join his family in paying tribute to this dynamic man. He will be forever missed and will be remembered for his spirit, caring nature, and sensitivity.
©2015 Marketing Software Company LLC (MSC). "Marketing.Strategic.Customized.Database Solutions."
Marketing Software Company LLC (MSC). Marketing Database Solutions Strategic Customized NCOA email