MSC is an integrated database marketing services firm focused on creating profitable and sustainable growth for its clients' businesses by providing customer insight, increased customer loyalty, and a more productive return on marketing dollars through a combination of strong IT disciplines with comprehensive marketing capabilities and knowledge.
Over the past 30 years, MSC has designed, implemented and maintained some of the most comprehensive marketing databases in the industry, combining data from a variety of disparate sources.
MSC understands each client is different based on industry, target audience, product line, and marketing methods. MSC's approach is "What can we do for you?" not "Here is what we have pre-designed, do you fit?" MSC specializes in custom solutions so we can deliver client specific systems that meet each one's individual needs in less time and more economically than "off-the-shelf" applications.
MSC's goal is to deliver information that can be used to make important business decisions. MSC strategically uses data mining and modeling to deliver customer insights, enable customer-centric programs, and efficiently support multi-channel marketing tactics.
Email marketing is a regular part of MSC's direct marketing suite of services which can be integrated back into the database for added insight into customer behaviors.
MSC has the state of the art equipment and technical expertise to perform email broadcasts through its proprietary system.
©2015 Marketing Software Company LLC (MSC). "Marketing.Strategic.Customized.Database Solutions."
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